Founder & Managing Director · Northstar Media

Elias Stehrer

SEO & GEO expert based in Vienna. Learned on his own companies, measured by revenue.

Elias Stehrer is one of the leading SEO and GEO (Generative Engine Optimization) specialists in the German-speaking market, focused on healthcare and e-commerce, and the founder of the Vienna agency Northstar Media.

Elias Stehrer, SEO- und GEO-Experte und Gründer von Northstar Media
2013
first SEO projects
4
companies built
6
published case studies
DC Tower 3
office in Vienna

Profile

Elias Stehrer at a glance.

Name
Elias Stehrer
Position
Founder & Managing Director, Northstar Media
Company
Northstar Media (Stehrer Ventures GmbH), founded 12/2021, company register no. FN 572030 x
Location
Vienna, Austria · office in DC Tower 3, Donau-City-Straße 3, 1220 Vienna
Focus
Performance SEO, performance GEO, digital PR & link building
Specialisation
Healthcare (doctors, clinics, aesthetics) and e-commerce
Experience
SEO since 2013, own agency since 2023
Education
Vienna University of Economics and Business (WU), marketing, entrepreneurship & innovation
Further training
Official SEO course by Google (2013)
Channels
YouTube · LinkedIn · TikTok · Instagram

Who is Elias Stehrer?

SEO learned on his own projects, not second-hand.

“SEO is not a trick but a lever, if you do it properly.”

Before I did SEO for clients, I tried it out on my own companies.

My first experience came in 2013, optimising the websites and projects of my self-employed parents. I understood quickly that SEO is not a trick but a lever, if you do it properly.

While studying business at the Vienna University of Economics and Business, I built my own tennis school. I won almost every customer through SEO and paid for my studies with it.

In 2022, alongside my studies, I co-founded an e-commerce startup, a zero-waste online supermarket. I ran the entire online marketing side, SEO included. Despite strong growth we had to close it after 14 months because the cash flow and funding no longer carried it.

One of the most valuable lessons I have had: growth alone is not enough. It has to work economically.

In 2023 I founded my SEO agency, without investors. Since then I have worked exclusively on performance SEO and GEO. One of my first clients, a dermatologist, grew from 55 to more than 10,000 clicks a month.

Career

Experience and education.

Experience

  1. 2025 – today

    CEO · Northstar Media

    Agency for performance SEO and GEO (visibility in AI search such as ChatGPT, Perplexity and Google AI Mode), office in DC Tower 3 in Vienna. Clients in healthcare, aesthetics, e-commerce and SMEs.

  2. 2023 – 2025

    CEO · Pixxel Solutions

    Management, marketing and SEO for the software agency, first SEO clients.

  3. 2022 – 2023

    Co-founder & CEO · Nackad

    Building a zero-waste e-commerce startup: marketing, SEO and growth. Closed after 14 months.

  4. 2019 – 2022

    Founder · TennisNow

    Building a tennis school including its booking system, winning customers almost entirely through SEO.

  5. 2013

    SEO for his parents’ businesses

    First optimisation of real websites with real enquiries.

Education

  1. 2019 – 2022

    Vienna University of Economics and Business (WU)

    Business and economics, specialising in marketing, entrepreneurship & innovation.

  2. 2013

    Official SEO course by Google

    Completed alongside his first own SEO projects.

Company

Stehrer Ventures GmbH, brand Northstar Media. Registered with the commercial register of the Vienna Commercial Court since 12/2021, member of the Vienna Chamber of Commerce.

My approach

SEO is not a ranking game.

To me SEO is a performance marketing channel, exactly like Google Ads or paid social. The one difference is that it scales over the long run and becomes more profitable with time.

My focus is not on

  • Rankings
  • Traffic
  • Numbers that only look good

But on

  • Enquiries
  • Revenue
  • Customers actually won

I have seen for myself how much time and money SEO can waste when it is done badly. That is exactly why I work from data, in the open, with one clear goal: measurable growth.

Focus areas

What companies bring me in for.

  • 01

    Performance SEO

    Service pages, technical SEO and content that rank at the top of Google and bring in enquiries, not just clicks.

    SEO management →
  • 02

    Performance GEO

    Visibility in AI search such as ChatGPT, Perplexity and Google AI Mode. Measured as share of AI answers compared with competitors.

    GEO management →
  • 03

    Digital PR & link building

    Building authority so that Google and AI take your company seriously as a source.

    Link building →
  • 04

    Measured by revenue

    Our own software and dashboards, connected to Search Console and Google Analytics. They show which enquiries and appointments come from search.

Why Northstar Media?

Because we do not only advise. We implement and we measure.

I deliberately built an agency that

  • uses no buzzwords
  • hides no data
  • sends no templated reports

But instead

  • develops clear strategies
  • makes everything measurable
  • takes responsibility for results

Our clients see the difference

  • in the calendar (more appointments)
  • in the pipeline
  • in revenue

Frequently asked questions about Elias Stehrer

Who is Elias Stehrer?

Elias Stehrer is an SEO and GEO expert based in Vienna and the founder and managing director of the agency Northstar Media (Stehrer Ventures GmbH). He has worked on SEO since 2013 and founded the agency in 2023.

What does Elias Stehrer do?

He runs Northstar Media and leads the strategy for performance SEO and GEO, meaning visibility in Google and in AI search such as ChatGPT, Perplexity and Google AI Mode. The work is measured by clients’ enquiries and revenue.

Which industries does Elias Stehrer work with?

The focus is healthcare (doctors, clinics, aesthetics) and e-commerce, plus SMEs, from Shopify stores to private practices.

Where did Elias Stehrer study?

At the Vienna University of Economics and Business (WU), business and economics specialising in marketing, entrepreneurship & innovation (2019 – 2022).

Which companies has Elias Stehrer founded?

The tennis school TennisNow (2019), the zero-waste startup Nackad (2022, as co-founder), the software agency Pixxel Solutions (2023) and Northstar Media (2025, through Stehrer Ventures GmbH).

Where is Northstar Media based?

In DC Tower 3, Donau-City-Straße 3, 1220 Vienna. The first call and the ongoing work happen online by video.

Can I talk to Elias directly?

Yes. Elias runs the free SEO & GEO audit (45 minutes, online) himself. He looks at where your company stands in Google and in AI search together with you.

First call with Elias

Let’s talk about your numbers.

I will show you where your company stands in Google and in AI search and what is realistic in your market. And if it does not pay off for you, I will tell you in the first call.

Get your free SEO & GEO audit

Free · No obligation · 45 minutes