SEO for Doctors
The right patients. Not just a full calendar.
- Top of Google, Maps and AI
- For practices, clinics and private hospitals
- Every enquiry with its source in the dashboard
Clients who trust us:
These problems cost you patients every day
Which of these sound familiar?
Tap what applies to you.
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Your practice or clinic brings in no steady enquiries
One enquiry here, then nothing for weeks – whether you're a solo practice or a clinic with several specialists. You can't plan with that.
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You are not found for your key treatments
Anyone searching for your treatment – from dermatology to private clinics – finds three other providers first. And calls them.
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Your website does not convince
Visitors arrive, read for a moment and leave. Without booking – whether with you or at your clinic.
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Other practices and clinics are ahead of you on Google Maps
Anyone searching for ‘dermatologist’ or ‘clinic near me’ calls the first three. You’re not among them.
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That is exactly what the free SEO & GEO audit is for.
How we solve it
- Your practice or clinic brings in no steady enquiries Pages for the treatments you want to grow with – and every enquiry with its source in the dashboard.
- You are not found for your key treatments Dedicated pages for your key treatments and specialties, so Google and AI recommend you for them.
- Your website does not convince Trust on your website: reviews, your team's qualifications and a clear path to booking.
- Other practices and clinics are ahead of you on Google Maps Local SEO: Google profile, reviews and pages for your city and surroundings – for practice and clinic.
Results
Numbers, not promises.
Real numbers from real clients. Each with its time frame.
+10k
organic clicks per month
From 55 to more than 10,000 monthly clicks.
Read the case study-
Cosmetic surgeonDr. Benjamin Gehl100%
of AI answers on tubular breasts in Vienna
ChatGPT and Google AI name him every time. The runner-up appears in only one answer in three.
Read the case study -
Orthopaedic surgeonDr. Leo Pauzenberger
90×
clicks on the surgery pages
From 15 to 1,390 clicks a month on the pages for operations and specialists, November 2025 → September 2026.
Read the case study
How our SEO for doctors and clinics works
Four steps to the right patients.
From the first call to the booked appointment – visible at any time in our own software.
every month
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SEO & GEO audit
We check whether patients find you on Google and in ChatGPT for your key treatments. Then we tell you honestly whether SEO pays off for your practice.
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Plan
Which treatment pages we create, what we improve and what it takes to beat other practices – starting with whatever brings in appointments fastest.
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Implementation
Treatment pages, Google profile, reviews and backlinks from medical media. We test variants against each other and keep whatever brings more appointments.
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Your dashboard
Our in-house dashboard shows your enquiries, booked appointments and revenue – and where they come from: Google, ChatGPT & co. Live at any time.
Steps 3 and 4 repeat every month.
Meet the team
No generalists. Specialists in SEO and GEO.
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Elias
Founder | SEO Expert
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Numaira
SEO Content Writer
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Yuliia
Developer
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Giorgia
UX-UI Designer
What we deliver for practices and clinics
Everything that brings the right patients to your practice or clinic.
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SEO for dentists
Enquiries for implants and aligners.
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Local SEO
More reviews. Higher up on Maps.
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GEO for ChatGPT & co.
AI recommends you. Not your competitors.
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Content marketing
Answers that bring in enquiries.
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Backlinks
Links from sites that Google and AI trust.
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SEO for aesthetics
Patients for fillers, laser and eyelid lifts.
Testimonials
Real clients. Real results.
Practices and clinics that grow with us.
I can recommend Northstar Media and Elias Stehrer especially to doctors and medical practices.
Dr. Philipp WeberDermatologist, Vienna
From 55 to over 10,000 clicks per month
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90× more clicks on the surgery pages
★★★★★I am an orthopaedic surgeon in Vienna and have been working successfully with Northstar Media on SEO since October 2025.
Dr. Leo Pauzenberger · Orthopaedic surgeon, Vienna · Client since October 2025
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In 100% of AI answers on tubular breasts
★★★★★I am a cosmetic surgeon in Vienna and I get considerably more traffic to my booking page.
Dr. Benjamin Gehl · Cosmetic surgeon, Vienna · Client since April 2025
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+618% clicks in one year
★★★★★As an orthopaedic centre in Graz we achieved click growth of +618 % year on year.
op-s Center · Orthopaedic centre, Graz · Client since March 2024
Honest from the start
We're not for everyone.
That's why we check before we start whether SEO and GEO will pay off for you. And we tell you if they won't.
We're a good fit if …
Then the free SEO & GEO audit is worth your time.
- You want enquiries and revenue, not just rankings. We measure success in bookings, orders and ROI.
- People are searching for what you offer. On Google or in ChatGPT, and right now those enquiries go to your competitors.
- You're planning for at least six months. That's how long it takes for SEO to pay off. Many clients then stay for years.
- You have a budget and a plan to grow. For example as an SME, online shop, SaaS company or healthcare provider.
We're not a good fit if …
Then we'll tell you so in the very first call.
- Rankings and clicks are enough for you. You don't need us for that. We count enquiries and revenue.
- Hardly anyone searches in your market. Then SEO won't do much, and we'll point you to a different channel.
- You want to rank number 1 in four weeks. Visibility grows like compound interest, not overnight.
- You're looking for the cheapest agency. Then an off-the-shelf SEO package will serve you better.
Questions before we work together
What does SEO do for a medical practice or clinic?
Appointments for the treatments your practice or clinic earns its money with.
Today, people looking for a doctor ask Google, Google Maps or ChatGPT. If your practice or clinic is at the top there, enquiries come in without an ad budget.
For example dermatologist Dr Philipp Weber in Vienna: from 55 to over 10,000 clicks a month.
Which specialties and facilities is SEO right for?
Practices and clinics offering treatments that patients actively search for. For example dermatology, orthopaedics, dentistry and aesthetic surgery – as a solo practice or as a clinic with several specialists.
Our case studies come from exactly these fields. SEO makes little sense for very small practices without a budget for growth.
What does a clinic or private hospital need differently from a solo practice?
Mainly pages for several specialists and departments instead of one single practice page – and a Google profile that correctly reflects every location and doctor.
The core mechanics stay the same: dedicated pages per treatment, local SEO and visibility in Google and AI. With several locations, the structure is what changes.
What does Northstar Media do differently?
We measure SEO by enquiries, not clicks. Your dashboard shows every enquiry and where it came from: Google, Maps or ChatGPT.
And we do the work ourselves instead of just advising: treatment pages, technical work, Google profile and links.
How important are Google Maps and reviews for doctors and clinics?
Very. Anyone searching for ‘dermatologist’ or ‘clinic near me’ first sees the map with three providers. What counts there is distance, reviews and a well-kept Google profile.
We take care of your profile and of more reviews from real patients – across multiple locations too.
Does ChatGPT recommend medical practices and clinics too?
Yes. For questions like “Which orthopaedic surgeon in Graz would you recommend?”, ChatGPT names specific practices and clinics. The op-s Center in Graz is number 1 there.
The foundation is good SEO. SEO and GEO overlap by around 80%. Without SEO, there is no GEO.
How much does SEO cost for a medical practice or clinic?
It depends on your specialty, how many locations you have and your competition. Below €1,500 a month, ongoing SEO management rarely pays off.
We don’t bill by the hour. In the free audit we work out what your practice needs.
How long until new patients come in via Google?
You usually see first results after a few months. That is why we work together for at least six months.
SEO is like a snowball: it grows slowly at first, then faster and faster. That is why many of our clients have been with us for years.
What references does Northstar Media have with doctors and clinics?
Our case studies show real numbers from Google and AI. For example for dermatologist Dr Philipp Weber in Vienna, the orthopaedic practice of Dr Pauzenberger in Vienna and the op-s Center in Graz.
You can see what our clients say about working with us in the testimonials above.
Does Northstar Media only work with practices in Vienna?
No. We are based in Vienna and work with practices and clinics in Austria and Germany.
We work together online. Even in the first call we share our screen and show you your own numbers.
How does working with Northstar Media start?
With the free SEO & GEO audit, online, around 45 minutes.
We check your rankings, your Google profile and your competitors. And we look at who ChatGPT recommends in your specialty.
Then we tell you honestly whether SEO will pay off for your practice.
