LLMO & GEO Agency for B2B

An LLMO and GEO agency makes sure ChatGPT, Perplexity and Google’s AI Overviews name your company when buyers ask for vendors.

Northstar Media does this for B2B companies. We measure how often you are named for your most important buying questions. We prepare your content so AI quotes it. And we build mentions in trade media.

All on an SEO foundation, because AI draws on pages that do well on Google.

LLMO (Large Language Model Optimization) and GEO (Generative Engine Optimization) mean almost the same thing: getting your company into the answers of AI assistants like ChatGPT.

LLMO starts from the language models, GEO from AI search such as Perplexity or Google’s AI Overviews. For you, only one thing counts in the end: are you named?

B2B is about a few large deals and long decisions. Often several people ask AI: purchasing, the specialist department and management.

The questions are technical and specific. For example: “Which rostering software suits a care home with 80 staff?” Whoever has the best answer gets on the list.

In a niche, that is an advantage. When there are few good sources, every clear answer counts for more.

Yes. It’s not Google or AI, it’s Google and AI.

SEO and GEO overlap by around 80%. AI assistants base their answers on pages that are easy to find, technically sound and trustworthy. Without SEO, there is no GEO.

That is why we prefer to handle both together. If another agency handles your SEO, we can take on GEO alone. The results then depend heavily on their work.

With a fixed set of buying questions that we keep asking ChatGPT, Perplexity and Google’s AI. Without your company name in the question.

We measure how often you are named, for which questions you are not yet, and how you compare with your competitors.

You see the trend every month in the report. And your dashboard shows every enquiry and where it came from. We measure before we promise.

Trade media are among the most important sources for AI answers. AI assistants prefer sites they trust and that are cited often.

Digital PR means mentions in trade media, industry portals and comparison lists. They show AI that your company matters in your industry.

That is why digital PR is part of our work. Matched to the questions where you want to be named.

B2B companies whose customers research and compare vendors before buying. Especially with products that need explaining.

For example software and SaaS, industry and manufacturing, energy and banks, insurance and financial services.

The groundwork of SEO and GEO is almost the same in every industry. For online shops and practices, GEO management is the right page.

It depends on your topics, markets and competitors. Below €1,500 a month, ongoing management rarely pays off.

We don’t bill by the hour. In the free audit we see where you stand and tell you honestly whether the investment pays off for you.

First mentions can come early. Stable recommendations need content, mentions and a few months.

That is why we work together for at least six months. With long buying decisions, the head start pays off: whoever is named early is on the list when the decision is made.

With the free SEO & GEO audit, online, around 45 minutes.

We ask ChatGPT the questions your buyers ask and show you who is named today. And we check how strong your website is on Google.

If expanding doesn’t pay off for you, we’ll tell you.